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Shop-in-shop

A store inside the store that customers walk up to.

Choose from 30+ themed shop-in-shop units — an excavator, a tractor, a castle and more — or have one built around your brand. Add lighting and interactive buttons with sounds (a siren, an engine starting) that kids press again and again.

Castle theme, 3D render. Every theme is branded and finished to order.

Built to be the destination in the aisle

30+ themes

Start from a proven design and brand it, instead of paying for a concept from scratch.

Light & sound

Built-in lighting and push-buttons with sound effects turn a fixture into something to play with.

Two ways to deliver

Fully assembled on large pallets (about 1.2 × 2 m), or in sections that simply join together on site.

Good fit for

Brands that want a permanent home in the store.

  • Toys, games, books and gifts for children
  • Flagship placements in department stores and travel retail
  • Brand launches that need more than a shelf strip
  • Retail chains building a themed zone

Each unit is quoted per project, based on theme, size, options and quantity. Freight is arranged by us and paid by the customer.

Want the full catalogue of themes?

Tell us your category and store type — we send the catalogue and a first price.